Reeve Ghosh Rive Gauche

"Rive Gauche" - the Russian parfyumerno-cosmetic network. It was founded in 1995. The network is part of the Perfume Standard holding.

"Reeve Ghosh"

History

2022: Open shop-in-shop with "Ribbon"

On March 11, 2022, Lenta announced that together with the Russian perfume and cosmetics chain RIV GOSH, they opened the first shop in the shop-in-shop format in the Leningrad Region.

The store of the RIV GOSH chain opened in the shopping hall of the hypermarket in Kudrovo on Stroiteley Avenue. There are more than 2,800 products of 64 brands.

Шаблон:Quote 'author = said the commercial director of the non-food products service "Lenta" Maria Peredreeva.

This store has all the privileges for participants in the loyalty program "RIV GOSH." Customers will be available all discounts and promotions held by the perfume chain.

{{quote 'author = noted director of trade marketing and advertising "RIV GOSH" Anastasia Kukharenko. |

Our architectural department has created a special store project, which, on the one hand, should organically fit into the general style of the hypermarket, on the other - give customers an atmosphere of premium boutique. We have also developed the most suitable range for this store, which will allow our women to indulge themselves in everything necessary for beauty and care,}}

Lenta and RIV GOSH expanded cooperation in December 2021. Earlier, a separate corner appeared in the cosmetics section of the hypermarket on Vyborg Highway with exclusive products of 15 brands of the perfume chain.

2010

As of June 2010, the chain combined 120 stores in 64 cities of the Russian Federation. Riv Ghosh stores feature a diverse range of perfumes and cosmetics - from luxury brands to the mass market. Belongs to PC "PS Group."

2007

Since the end of 2007, the network has been owned by Finstar Holding, which acquired a 75% stake in Riv Ghosh.