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MegaFon Mobile ID

Product
Developers: MegaFon
Date of the premiere of the system: 2020/08/12
Branches: Internet services,  Education and science,  Tourism, hotel and restaurant business,  Financial services, investments and audit
Technology: IB - Authentication

Content

Main article: Mobile ID

2021: Marketplace Customer Availability AliExpress Russia

2020

Identification of users of Webmoney P-wallets

The international settlement system Webmoney Transfer on October 26, 2020 provided owners of ruble P-wallets with the opportunity to complete full identification using the Mobile ID service from MegaFon. More details here.

Running Mobile ID Solution

On August 12, 2020, MegaFon announced the launch of a solution for the online commerce market - Mobile ID. The service allows online sites to offer their users a way to identify by phone number instead of the traditional login and password.

To register or log in to the site using the "Mobile ID," just enter the phone number and confirm your login by responding to the SIM push notification. The whole process takes five seconds. The client no longer needs to remember the login and password for each site. Auto-complete registration forms are available in one click with Populate with Mobile ID. This not only saves time, but also helps to avoid errors when entering data.

Mobile ID will be in demand by online stores, banks, educational services, tour operators and any online resources that need customer identification and additional information about it to provide the service.

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With the active development of the online commerce market, the demand for convenient digital identification services is increasing. The number of online sites we use is constantly growing, and everywhere you need to register, enter your data and remember your password. By introducing the Mobile ID service, Internet companies can increase sales conversion due to convenient functionality. Customers will appreciate the ability to use one identifier on various resources, while maintaining confidence in data security, "said MegaFon Commercial Director Vlad Wolfson.
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User data is stored under secure protection in the profile "Mobile ID." The notification command is sent in an encrypted format, which can only be decrypted with an individual SIM card key. The Mobile ID service receives requests only from sites and applications registered on a special platform, which excludes fraudulent transactions.


If you need to access sensitive data - for example, the customer's address for courier delivery - the user will be asked for a four-digit PIN at the same time as the sim-push notification, which will ensure data protection even if the phone is lost.

Mobile ID support has already been implemented in a number of MegaFon's own services, for example, in MegaFon TV, and is also used as an identifier for connecting to the Wi-Fi network in the company's office. Subscribers are provided free of charge and work on smartphones, tablets and ordinary button phones, without requiring a connection to the Internet.

"Mobile ID" is a cross-operator product, all Big4 subscribers will be able to use it. Russian operators agreed on general principles of interaction, and also developed a single service logo in the form of a stylized letter "M" for sites that support login using the "Mobile ID."