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McAfee LiveSafe

Product
Developers: McAfee
Date of the premiere of the system: April, 2013
Last Release Date: April, 2013
Technology: Cybersecurity - Information loss preventions

McAfee provided in the spring of 2013 new program development of McAfee LiveSafe which represents cross-platform service for data protection and personal information of users and also all of them devices, supporting the newest sensing technologies of a voice and features. McAfee LiveSafe developed together with Intel allows users to create the protected connections, saving confidentiality. The McAfee LiveSafe service will be offered at the special price of 799 rubles upon purchase of the PCs separate models, tablets and smartphones.

The recent global research organized by McAfee showed that in more than 40% of families five or more devices with access to the network the Internet are used that considerably increases risk to be put at online threats. McAfee LiveSafe implements complex approach to security, providing to users the simple web console in use for centralized operation by protection of all PCs, tablets and smartphones. For increasing the level of security of McAfee LiveSafe offers the special cloud storage of McAfee Personal Locker which uses sensing technologies of the speech and features for identification of users that they could store reliably the most important documents, including finance documents, copies of driver's licenses and passports. New service also gives to users an opportunity easily and with the high level of protection to manage passwords and to come automatically into the accounts on the Internet, using different devices.

"Our digital life becomes even more developed as we communicate, communicate and we store data, using increasing number of different devices, – Michael DeCesare, the president of McAfee company told. – Users need the solution which would provide reliable data protection and personal information regardless of what device they use the Internet for access to the network. McAfee LiveSafe satisfies similar requirements due to support of the latest functionality, the simplified management system and reliable data protection".

According to the research McAfee, nearly 90% of users around the world use more than one digital device, and more than 60% of users use three and more devices. Besides, the research revealed that more than 50% of users use these devices for the personal purposes of at least 15 hours in a week, or 2 hours a day. According to poll, personal data, including photos and video, are the most important files, and prevention of plunder of personal data is the most important task.

McAfee LiveSafe provides reliable protection due to use of advantages of the technologies applied in the latest Intel processors. McAfee LiveSafe includes McAfee Anti-Theft service which uses Intel Anti-Theft technology for personal information protection of users and their devices in case of loss or theft. McAfee LiveSafe also supports Intel Identity Protection Technology (IPT) technology which represents the solution, steady against cracking, for authentication implemented at the hardware level. Using technology of Intel of IPT and a sensing technology of a voice and features the users of McAfee LiveSafe using Ultrabook devices based on the Intel processors Core of the 4th generation will be able to take all advantage of this complete solution providing the reliable level of protection. Besides, owners of Ultrabook will be able to use McAfee Security Advisor service to receive answers to all questions connected with protection of personal information.

Service provides a comprehensive protection of the PC, smartphones and tablets from the newest versions of viruses, the malware and spam.

The cloud storage of Personal Locker allows users to store all most important information, including finance documents, passport copies and so forth. Users get access to the documents, using technologies of identification on the basis of biometric characteristics, including identification of a voice, features and the used devices.

The system of the simplified password management reliably saves passwords, user names and other registration data.

Service reliably protects data in case of theft or loss of devices, blocking them remotely.

The service allows users to receive quickly answers to the questions connected with data protection, cyber crime and threats on the Internet.

Services of technical support service of McAfee are provided free of charge.

the Beginning of sales in Russia and licensing

On August 1, 2013 the McAfee company announced availability to acquisition at retail of McAfee LiveSafe service. In Russia it is shops of retail networks "Euroset" and "DNS". New development is also preset on many Ultrabook models and the PC of leading manufacturers.

The license McAfee LiveSafe extends to all PCs, smartphones and tablets which are located by the user without restriction of their quantity.