Translated by

For the first time offered Russians in leasing home appliances

Customers: Virlpool Whirlpool Rus

Moscow; Mechanical engineering and instrument making

Contractors: Forward leasing

Project date: 2020/05

On May 21, 2020 it became known of start of the Russia's first service for acquisition of home appliances on a subscription. It was started by producer of such equipment Whirlpool  together with Forward Leasing company (Forvard Leasing LLC) which will transfer to consumers the equipment under the agreement of leasing.

Whirlpool, Hotpoint and Indesit (in total the program includes more than 100 models of the equipment for the house) for the fixed payment in a month with the gradual redemption in property or a possibility of replacement by new model is about receiving home appliances of brands of KitchenAid. The agreement is signed with the consumer for four years.

For the first time offered Russians in leasing home appliances

Then the buyer will be able or to redeem the equipment, or, having saved monthly payments, to receive new model, the previous model at the same time passes into his property with economy up to 10% of original cost.

The cost of a subscription begins from  455 rubles a  month, and  the amount of payment is calculated  depending on  what model and  category of the equipment was selected by the buyer.  For example, the set of home appliances for  kitchen with a total cost about 156 thousand rubles will cost  3015 rubles a  month.

Within this service the equipment can be received without initial contribution and an overpayment; delivery and installation are performed free of charge. Are provided security service blanket of the equipment for four years and also "easy and fast exchange for new model", reported in Forvard Leasing company.

The producer of electronics and home appliances of Samsung also develops sales of the smartphones on a subscription through Forward Leasing operator,   the representative of the company told Kommersant. According to him, according to the program the operator is engaged in return of the equipment. It is given to secondary market and are used depending on a status there, he reported.[1]