Interview of TAdviser with the director of hosting company King Servers Vladimir Fomenko

Vladimir Fomenko: This year the King Servers company will celebrate 8 years. All began in 2008, to me there were no 18 also. I then got an education, but did not study up since I was engaged in business as many peers. Tried a miscellaneous and found the niche in a hosting. Started anew to resell the equipment with support for target clients. The situation at that time was suitable: the good prices gave only the foreign companies, and for Russian-speaking users there were problems with payment and technical support. We resolved these three main issues and provided service for which clients waited. By the way, we already then began to write the billing, but not to use ready-made solutions. Now it is rather big control panel and monitoring by servers, and we continue to develop it.

Several years later, we accurately understood that to be engaged long in resale is not ours. There was a wish to develop and grow. So, we ceased to render intermediary services and began to purchase the equipment for development of own directions of business. Of course at first lost in money, but won strategically. The truth of cones typed much, but it is invaluable experience. Now so did not begin to do, but then to us the sea was knee-deep. Such romantics, if you want. In 8 years passed a big way. Today at us a professional command, support it is strictly separated on levels, depending on the arriving requests. The qualitative technical support in our business is the key to success. Always there have to be healthy ambitions.

Vladimir Fomenko: On start when only began, decided that we will be focused on medium and small business therefore I will not begin to tell some big names now. The selected strategy yielded the fruits. For today the company has more than one thousand clients in the different countries of the world. Revenue steadily grows every year. I can tell that we grow quicker than the market. So in 2016 turnover of the company grew by 35% in dollar expression while all Russian market grew up for modest 8%.

Vladimir Fomenko: Began to work abroad, then there was "a long way home". Began to offer services in global market some of the first in the country. We go after the clients. If tomorrow there is demand, King Servers is ready to place servers though on the Moon.

Today the main platforms for us: California (USA) and Meppel (Netherlands). I will list only some companies with whom we cooperate: Hurricane Electric, Frimont (California) - one of the leading American telecom operators; Serverius, Meppel (Netherlands). These are two of our main partners. They locate data centers of the highest levels of protection. We selected them not accidentally. We have very high requirements for security and service. The company offers the clients only the best that is in the industry, and same we demand from partners. Embroidered the list of partners slightly more than a year ago and began to work with New York and Moscow: Webair, New York and Telefonet, Moscow. Are very happy with cooperation. We take of each other the hint.

We use network equipment from Cisco. A distinguisher of product-based network of this vendor is its independence of any one technology or architecture. Servers - from Supermicro company of rack type, are also mikroklauda, blades and storadzh boxes. But in general, we very flexible also put everything that is asked by clients.

Data of all of VDS are free of charge backed up weekly on third-party servers besides that on VDS masters mirror raids are used everywhere. For information security monitoring we use Zabbiz. The volume of network approaches digit of 40 Gbit now. For someone it is a lot of, for someone it is not enough, it suits us as there is always growth.

Also we offer servers with video the GPU cards. This solution perfectly will be suitable for projects which a considerable part of time work with graphics.

Vladimir Fomenko: If to consider by quantity, then it is unconditional among leaders - virtual servers. It is connected, first of all, with the price of such type of services, and secondly - there is no need for big resources, for difference from dedicated servers. After all in network there are more simple websites, than global projects. Anti-DOS is necessary to the small number of people, generally it is taken when "it is already necessary".

Vladimir Fomenko: It is several such components. The first and most important: we constantly work on improvement of level of technical support. It is what distinguishes us from others. The competition in our market big and to be at peak, it is necessary to be dynamic. We have no students with the minimum salary. Salaries at us in the market or even above. We make investments in advanced training of personnel. At own expense constantly we provide additional training of children.

The second: we have very attractive price on administration. We very flexible also collect any configurations under the order. There is an opportunity to integrate several servers of the client in one private network.

Servers of standard configurations are calculated to the 4th network the interface from 1 to 10G aplinka, we can consider a traffic expense three methods (on TB, on 95% and just on width of the channel). We are very customer-oriented. More detailed consultation can always be got on our website in Live a chat or tickets. I am so suited and to same constantly I call all employees that for the client should be done always slightly more, than he asks. Even if he will not pay for it. Relation question. And I see that it works. We always in search of the best solutions. Now we have a good offer on traffic in California, 1G of unmetered for only $200.

Vladimir Fomenko: 2016 we will finish with growth in 35% of 2015 in dollar expression. In 2017 we plan growth from 70% due to emergence of new services. In general we grow quicker than the market several years in a row. If the market in Russia grew on average by 8%, then we on 35. However, to calm down early.

Vladimir Fomenko: We did not notice any influence. Many clients with us several years, and they correctly assessed a situation. Outflow of clients was definitely not. Now we solve a problem how to convert popularity into new clients. Ideas are, but I consider to open all cards rather early. Digits of sales speak better than any words. We could grow up so if scandal had any impact? I do not think. We of course worried as our partners from the USA will react to such news. I am very glad that they not only understood, but also encouraged. Business relations are only this way checked.

Vladimir Fomenko: Taking into account that we want to grow by 70% it is necessary to sweat strongly! Plans at us very ambitious. We are going to start CDN and a cloud hosting. Let's actively develop in the USA. Of course, all this will demand considerable investments. Earlier we developed on own means, but now just such moment when it is necessary to do powerful breakthrough. Money is for this purpose necessary. We almost solved this problem. We attract external financing from the foreign companies. It is by the way one more indicator as our western partners reacted to scandal. All understand that it was a part of a game. Trust us, and we very much appreciate it.

Vladimir Fomenko: Our company works in strict accordance with the law of that territory where our equipment is located and where we do business. Russia not an exception. If there are requirements - we execute them. Other question that our clients ask us to render services outside the country and we do it. In this case other jurisdictions, other rules.

Vladimir Fomenko: I of Biysk. Around very beautiful nature, but as for infrastructure - everything is not so good. Long time this situation not strongly disturbed me, but times change. If there are ambitious plans as do not twist, but it is better to do business where it is concentrated. In 2017 I am going to transfer head office to Moscow. About it clients for convenience of communication ask long ago. And the logistics at trips to foreign clients and partners is many times simpler. The office will perform representative functions.

At the current level of development of technologies does not take place of your location of special value. It concerns first of all technical support, PR, marketing and some other divisions. Most of our children work far off and urgent need to be in one point is not present. I am not a supporter of inflating of the state and it is possible therefore such question as uniform corporate culture before us is not necessary so far. The main value which our employees should separate - the client should be happy with our services and service so to recommend us to others.