John Von Achen

The famous business consultant and the corporate trainer John Von Achen uses CRM in a new way. Lease of a system at Manzana Group company allowed it to avoid the investments connected with acquisition of licenses, installation and system maintenance.

John Von Achen – one of the most popular experts in the field of sales, marketing and management, the author of a number of popular seminars, books, articles and audioprograms. John Von Achen renders professional services in the field of business consulting to the companies worldwide.

Aiming to simplify service of the CRM system and to optimize the related expenses, John Vaughan Aiken made the decision to use modern, widespread model of lease of the corporate software in the world according to the scheme SaaS (Software as a Service). One of the few companies providing similar service in Russia is the Manzana Group company having the highest partner status Microsoft – Microsoft Gold Certified Partner and extensive experience in the development area and implementing solutions based on Microsoft Dynamics CRM.

The lease model offered Manzana Group allows the company – to the user to avoid all difficulties connected with installation and system maintenance. The customer does not need to provide infrastructure, necessary for IT solution, – a system is placed in the powerful modern data processing center of Manzana Group meeting all modern requirements imposed to the processing speed and reliability of data protection. At the same time the company user also gets rid of need to purchase licenses and to contain the personnel which are responsible for operability of the solution.

"The scheme of lease of CRM according to the SaaS model (Software as a Service) which we offered Jonah has a number of indisputable advantages from which main thing – unconditional expense reduction on the maintenance of a system. At such scheme initial investments in installation of a system are reduced to an absolute minimum. The only expenses which are incurred by the company – the monthly rent and at its calculation only the actual use of the system of a system is considered. Also, there is no need to support own specialists in this solution", – Oleg Palenov, the CEO of Manzana Group notes.

The distinctive feature of the service offered Manzana Group is also that the company not only round the clock 365 days in a year ensures smooth operation of a system, but also provides broad consulting support in the field of use of the CRM solution.

"I work with clients in the different countries and I know firsthand, such service as lease of business applications is how convenient and widespread in the world. However in Russia to find the company capable to provide this service with the due quality level and professionalism not simply. The only company whose offer at that time did not cause any complaints and conformed to international standards, there was Manzana Group. It is very important for me that specialists of Manzana not just provide us an operable system, but also give the qualified consulting support – help to configure operation of application, advise how in the best way to use these or those functions. I am very happy with support of Manzana Group and I can note their high level of work with the client", – John Vaughan Aiken comments.