E-Consulting: Saytofon

The president of E-Consulting Bezgubenko Andrey notes that today it is necessary to apply complex approach to gaining a customer loyalty which carries the name a fidelization – the term, still a little familiar to the Ukrainian consumer, but for a long time occurring in the Western countries. Fidelization is a set of the marketing tools directed to customer retention, which once used services of this or that company. Today the fidelization is crucial for any business, according to the statistics to hold the client for the company – 5 times cheaper, than to attract new.

The E-Consulting company suggests the companies to use several key tools of a fidelization. The first instrument of impact on the client is Saytofon. Using this development from E-Consulting the client, visiting the website, can establish connection with office of the company, having only clicked on the website "Call". At the same time the user does not need to set the special software, only existence of the microphone is required. According to Andrey Bezgubenko, today clients need more attention in individual service. With a large number of the same goods and services offered on the Internet the one who can come into complete interactive contact with the client who visited the website of the company wins. Statistics shows that the website with the integrated service Saytofon will be more preferable to clients at the overview of several competing offers.