Infor10 CRM Enterprise Outbound Marketing (Epiphany)

Application of CRM Enterprise Outbound Marketing allows to carry out multichannel marketing campaigns and also:

• construction of long customer relations at respect for their preferences;
• the possibility of the choice allows your clients;
• helps to attract and hold clients, selling more to each of them;
• follow the marketing policy of the company and follow its rules.

Users of CRM Enterprise Outbound Marketing can do all this and many other things within this application.

CRM Enterprise Outbound Marketing provides

• difficult marketing promotion by e-mail - development personalized mail campaigns for e-mail, monitoring receiving electronic mails and answers and also automatically responding to "not signed" requests;
• complete idea of the client - data on information loaded by the client allow to use her when holding the subsequent marketing campaigns;
• exact customer focus - understanding of the best offer for each of clients on the basis of the demographic information about the client, the previous customer behavior and results of participation of the client in a marketing campaign;
• multichannel is event - the focused holding campaigns - gives understanding that the purposes of the company are correctly combined in messages or materials by means of direct mailing, e-mail, telephone, text communications and by means of other channels;
• feedback, the reporting and the analysis - a possibility of efficiency analysis of conducting a campaign, using the ready and special reporting so there is an opportunity to focus on the most profitable campaigns and clients.

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