Customers: Stroykrovkomplekt XXI Construction and industry of construction materials Contractors: 1C: The first BIT (earlier 1C: Accounting and Trade) Product: BIT:CRM 8На базе: 1C: Accounting Project date: 2011/07
Number of licenses: 6
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The Following Functions Were Automated:
Customer relationship management (CRM)
Description
In 1C: Accounting and Trade company (BIT) the company management of Stroykrovkomplekt XXI LLC addressed for the help in process automation of customer relationship management. The Stroykrovkomplekt XXI company offers services in the correct selection of materials for a roof, in case of need delivery of materials to the place, detailed consultation and the help in the choice of a roof and also provides information on project and construction companies.
"1C: Accounting and Trade" (BIT) for the purposes of automation of these tasks was offered by specialists the software product "BIT:CRM 8".
Software "BIT: CRM 8" is intended for increase in efficiency of sales by automation and process optimization of customer relations. The program is used in work of the commercial director, head of sales service, the head and managers of sales department, the head of marketing, company executive.
Software "BIT: CRM 8" solves problems:
- Sales management;
- Management of marketing;
- Analysis of sales and investments into marketing;
- Service and maintaining clients.
As a result of implementation the following indicators of activity of the company improved and there were new opportunities, such as:
- increase in efficiency of sales and marketing activity;
- risk mitigation of loss of clients at diseases or dismissals of personnel;
- an opportunity to reveal stages of sales at which the greatest number of clients is lost;
- an opportunity to analyze, make decisions on segmentation of the customer base and to distribute efforts of personnel on the basis of objective data;
- control over work of sales personnel;
- convenient storage of all customer information;
- an opportunity to quickly plan work.