Yukon Program of mobile trade

The program of mobile trade Yukon developed by the Central Distribution Company interested several largest trading companies of Russia at once, including distributors of products Procter&Gamble. More than 300 sales representatives work based on Yukon, their number by the beginning of 2013 will double. Yukon allows to control in real time all operational sales processes of the sales representative – from the level of the recommended order for shop before accomplishment by the employee of his personal KPI, in parallel monitors his promotion on route.

According to Alexey Smirnov, the IT director of the company Smile which bought 113 licenses for the program at once: "Today it is difficult to find "software" which would correspond to requirements of our business, especially considering many nuances of integration of the reporting with the prime vendor. Specialists of TsDK competently and quickly made completion of the program under our tasks and integration with the existing business systems. Implementation of the program gave to our company many new opportunities".

Basic functions of most SMT:

• Control of taking of the order in outlet
• Sales plans (visit, day, week, month, quarter)
• Selection of the priority range in the tablet
• Discounts, stocks, promotional materials
• Control of accomplishment of key indicators

Functionality of Yukon:

Optimization of routes

• Segmentation of the territory and determination of "global zones". For example Moscow is "a global zone"
• Determination of the outlets entering "a global zone"
• Segmentation of "global zones" – calculation of necessary number of sales representatives
• Calculation of an optimal route of the sales representative for day and formation of templates of routes on (two, four) weeks.

Calculation of necessary number of employees of a command of sales using the following (and other) parameters: Time for visit of outlets

• Time for moving
• Time for rest and natural needs
• Time for development of potential base
• Visit frequency
• The recommended days for visit
• The recommended hours on visits

Calculation of an optimal route of the sales representative for day and formation of templates of routes on one, two and more weeks.

Other opportunities

• Audit of outlets
• Questioning of employees
• Training of employees
• Maintaining potential base
• Reference book of POSM-materials
• Control and accounting of a retail store equipment
• Chat

Clients