Rosgosstrakh replaced the platform of a corporate resource

The Rosgosstrakh insurance company expanded a range of the opportunities available on the corporate website through the service implemented with the assistance of EPAM Systems company the press service of SK reported on February 18, 2013.

Background

In the current type the corporate website www.rgs.ru is started at the end of 2009. A main objective of its creation – creation of the channel of direct insurance for attraction and better customer service. A highlight of the new version of the website - a creative and innovation form of giving of content and the organization of interaction of visitors of the website and the insurer.

Insurance going abroad became the first product of Rosgosstrakh which it is possible not only to calculate now, but also to purchase on the website of the company, passing visit of office or a meeting with the agent. Right after carrying out payment (by means of plastic cards) the ready policy can be loaded, and then to print and take with itself in a trip.

The key task when developing new functionality consisted in making acquisition of an insurance product online simple and fast. The optimal variant in terms of demand from clients is as a result defined. The emphasis on the maximum ergonomics and convenience of using is made when developing design of screen forms.

Solution

The new solution is constructed on the basis of .NET and web services. Fast functioning is ensured by use of AJAX technology which allows not to reboot at data-refresh the web page completely. The application is integrated with the CMS platform which is used by Rosgosstrakh company and also with an external payment gateway.

According to Rosgosstrakh company, the efficiency of service according to the results of the first weeks of its functioning exceeded even the most optimistic forecasts. Every ninth visitor of the website addressing the calculator of this insurance product as a result made purchase of the policy.

Renat Konurbayev, the vice president of Rosgosstrakh LLC, the Head of Department of development of office and direct sales, noted: "Rosgosstrakh for several years actively develops the direction of direct insurance. Here we should face a number of difficulties and restrictions which are caused by features of the legislation and specifics of insurance products. The insurance policy of the traveler is the type of insurance, most suitable and convenient for online sales, therefore we decided to begin with it. Rosgosstrakh not the first company who offered the clients online purchase of an insurance for going abroad. But it was important to us to make really qualitative, convenient and clear product, the best among presented at the market. Using EPAM Systems which undertook development and integration of the new IT application we achieved this objective".

Andrey Arefyev, the director of the Center of insurance competence of EPAM Systems company, emphasized: "For us participation in development and development of the corporate website of Rosgosstrakh company is of particular importance. It is always interesting to implement projects where there is an accurate orientation to needs of end customers of the customer where it is necessary to create not only technology modern functionality, but also to turn it into the beautiful, fast and reliable tool with which to users will interact pleasantly and comfortably. Finally such projects set the tone in the online insurance market, and we are glad to give support to our colleagues from Rosgosstrakh in their implementation and development".

Development of the project

On November 16, 2016 the EPAM company announced the project of translation of the www.rgs.ru website on the 1C Platform: Bitrix.

The solution increases scalability, performance and reliability of the web portal of insurance company, the controllability and speed of implementation of completions is increased.

In 2010 Rosgosstrakh with the assistance of EPAM carried out upgrade of the corporate www.rgs.ru website.

Rosgosstrakh, (2016)

The Rosgosstrakh company made the decision on translation of site into the CMS platform supporting work with different types of devices and screens. EPAM became the partner of the company in project implementation. As the platform 1C is selected : Bitrix - a product allows to integrate financial and insurance services of the customer on one platform.

Migration of the website took six months. On 1C: Bitrix are translated a personal account of the client, calculation and sale of the most demanded insurance products, execution of orders to insurance, mobile version of the website.

On project deliverables costs for the infrastructure necessary for work of the website are reduced performance and scalability are increased.

It is difficult to revaluate value of fast and high-quality work of the www.rgs.ru website for successful business development of the company. Thanks to the correct organizational and technology approach to project implementation which was offered and implemented by EPAM we managed to minimize risks and to provide continuousness of business. Now, thanks to the new platform, before us new opportunities for consolidation of our leadership in the channel online, in the field of digital which, certainly, will develop revolutionary rates opened. Renat Konurbayev, vice president of PJSC SK Rosgosstrakh

6 years ago the Rosgosstrakh company entrusted the EPAM project of development of the website of new generation. Since then the range of the insurance products offered on the website significantly extended, new online services, services of life insurance, non-state pension fund, bank appeared. During the last project the website migrated on the new CMS platform. In any project we try to maintain the reputation of the reliable partner and the hi-tech company, we try to come with the new innovation ideas, we apply the latest methodologies in development. Only this way it is possible to be credible the leader of roar of insurance and to expect long-term cooperation. Andrey Arefyev, head of the Center of insurance competence of EPAM company