Invitro Independent laboratory (Microsoft BizTalk Server)

Let's consider, for example, independent laboratory Invitro. It is the largest private company in the market of laboratory diagnostics of Russia. In 14 years of work in Invitro the extensive customer base from which 90% are individuals is saved up. Management of all this data array is conducted using a number of the specialized systems today. The management of Invitro decided to upgrade the current IT infrastructure, having complemented it with the uniform convenient CRM solution for customer relationship management of network. A system is a source for all key divisions of the company – sales departments, marketing structures, economic department, department on interaction with doctors and contact center. The goals of the company will be achieved by integration of all applications using Microsoft Dynamics CRM and Microsoft BizTalk.