Developers: | Act-On Software |
Date of the premiere of the system: | 2008 |
Branches: | Internet services, Advertising, PR and marketing |
Technology: | SaaS - Software as service |
Completely integrated cloud platform of Act-On allows marketing specialists to implement the creative expression fully. Rapid implementation of Act-On, the user interface and tool kit allow marketing specialists and sales managers to execute and optimize their campaigns and to calculate necessary indicators for determination of success.
The Act-On platform has the built-in tool kit for creation of web forms, landing pages and email'ov. The Act-On platform also offers Twitter intelligence agent to allow marketing specialists to use Twitter and other social media as lead source for reputation management. In combination with the email engine, best in the class, and also a number of simple tools in use for tracking of visitors of the website, lead scoring, cultivation of leads and instant integration with the leading web conferences and CRM solutions, the Act-Onn platform is a basis of successful growth of business strategy.