The name of the base system (platform): | RegionSoft CRM |
Developers: | RegionSoft Developer Studio |
Branches: | Media, TV and broadcasting |
Technology: | CRM, Project management systems |
RegionSoft CRM Media Edition
RegionSoft CRM Media Edition is industry solution for TV companies, radio companies and multiresource teleradio holdings (TRH). RegionSoft CRM Media Edition represents a classical CRM system with the integrated mechanisms of media planning and allows to automate practically all range of the operational business challenges inherent to the enterprises of the media industry.
The software solution allows to conduct all operational work with clients in one place, beginning from collection of information about clients, formation of media plans and commercial offers, finishing with creation of decision lists and unloading of playlists in broadcasting automation systems. Use of RegionSoft CRM MediaEdition allows to refuse many routine affairs, doing work of advertizing sales managers, heads of commercial services and program directors more effective and convenient.
Using RegionSoft CRM Media Edition managers can create media plans for clients for read seconds, controlling the possible conflicts of exits 'on the fly', and the program director 'sees' the current loading of a program grid, the planned exits and also to quickly adjust necessary parameters. All sales process of advertizing becomes easy and pipeline, providing the high performance of personnel.