Jet Toolbar informs the population in pilot zones of city Wi-Fi of Moscow

The Jet Infosystems company unrolled in Federal State Unitary Enterprise Russian Networks of Broadcasting and Notification (RSVO) the Jet Toolbar platform for targeted communication with subscribers of a pilot zone of the City Wi-fi project. Mass and targeted informing net surfers on actions in a zone of their stay, about city and cultural events allows to pass the decision, to provide information on work of city services, shops, shopping centers, cafe, to show content from external advertisers, to conduct surveys, etc. Necessary information is output by the Jet Toolbar platform to mobile devices of subscribers over the web page browsed in the browser. For the first month of functioning in 4 pilot zones a system allowed to hold online poll about quality of Wi-fi in which about 30 thousand Muscovites took part.

The Jet Toolbar platform is established in RSVO Control center where traffic of all networks created by the Wi-fi organization concentrates. Today 3 scenarios of interaction with users are implemented: "Greeting in a system", Poll and Notification.

"Jet Toolbar gives us ample opportunities both for broadcasting informing, and for personal communication with users of city network", – the Deputy CEO – the Chief engineer comments on FGUP RSVO Artyushin Valery.

"The functionality of a system allows to use it for the most different purposes. For example, it is possible to help law enforcement agencies in search of the gone people, showing them to the photo. Besides, at integration of Jet Toolbar into portals of municipal bodies users will have an opportunity in one click to pay city services, to register requests for service, to keep track of their status, etc. At the same time our product does not require any additional installations on mobile devices", – Fominskaya Elena, the director of the Center of telecommunication products and solutions of Jet Infosystems company explains.