| Developers: | Zebra Technologies |
| Date of the premiere of the system: | 2015/01/11 |
| Technology: | Wireless analytics (WiFi-analytics) |
Zebra MPact is a hardware and software system, the hybrid platform for mobile marketing.
Using technologies Wi-Fi and Bluetooth Smart a HSS helps establishment of communications with the buyer in a decision instant.
On January 11, 2015 the Zebra Technologies company presented the hardware-software solution MPact focused on use in the enterprises of retail.
The combination of technologies allows to monitor movement of the buyer at which phone is equipped with Wi-fi and Bluetooth Smart between shelves of shop with a big accuracy. The buyer can define location of the necessary goods, look for information on them, read responses and along with it to read advertizing offers.
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