Customers: Svyaznoy Group
Contractors: Tele2 (before Tele2 Russia AB, Tele2) Product: Services of telephony and communicationProject date: 2015/09 - 2015/09
Number of licenses: 500
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September 08, 2015. Tele2 company announced conclusion of an agreement with retailer "Svyaznoy". The agreement expands cooperation between the operator and the retailer in new regions, including in Moscow and area.
After start of Tele2 cellular network in Moscow and the Moscow region SIM cards of the operator will be on sale in the network of Svyaznoy numbering 500 shops in this region. In Svyaznoy visitors will also be able to pass to Tele2 with preserving of the number and to refill balance of the personal account without the commission.
Besides, until the end of this year in the pilot mode will earn the 50th Tele2 brand zones in shops of Svyaznoy in the cities of the Moscow region. In a brand zones visitors will be able to get acquainted in detail with rates and services of the operator, to get advice of highly qualified specialists, to configure the smartphone or other mobile device.
In addition to the beginning of cooperation in the Moscow region the agreement means active sales of SIM cards of the operator in network of Svyaznoy in 23 regions where there take place starts of Tele2 brand, representatives of the company integrator reported TAdviser.
Jeri Kalmis, deputy CEO of Tele2: "Tele2 always aimed to be closer to the subscribers and developed retail by the principle of close proximity. Our strategy is in that each potential subscriber had an opportunity to be connected to Tele2 network and to receive high-quality service where it is convenient to it. For this reason we develop partnership with national cellular retailers. Especially it is important now when the operator actively starts 3G networks and 4G in regions and prepares for start of network in Moscow. Soon the Moscow clients of Svyaznoy will have an opportunity together with the smartphone to purchase also the Tele2 SIM card".
Michael Tach, president of retailer "Svyaznoy": Svyaznoy is many years for millions of clients the convenient location where it is possible to make a choice from the wide range of gadgets and rates of mobile communication. We always aim to offer our buyers the maximum choice, and with an entry in Moscow of Tele2 operator the range of our offers still will extend. On our cooperation in regions we see that proposals of our partner enjoy popularity, and I am sure that Tele2 will purchase the loyal audience in the capital".