Printvey implemented the CRM system "Click. Polygraphy"

December 16, 2015. The Printvey printing house announced implementation of the CRM system "Click. The polygraphy" which allows to conduct the complete history of relationship with partners, to organize sales process and to provide clients with the high level of service.

Printvey (2015)

Choosing a Solution

For maintaining history of relationship with partners in the structured type and for reduction of risk of loss of clients on an origin of failures on production, the company management made the decision to implement the CRM system. Among a large number of cloud and local solutions, Printvey stopped the choice on an industry configuration of desktop CRM based on the Klient-Communicator platform (Cliques).

System "Click. The polygraphy" distinguishes a possibility of flexible adaptation in combination with the smoothly running built-in business processes which act as templates of actions for employees and allow to solve problems of the following blocks:

Sales

• conduct a complete story of the relations not only with final customers, but also with all partners involved in a transaction chain;
• analyze the history of commercial offers for formation of the most advantageous offers taking into account personal data;
• keep document flow and account of payments by all orders;
• manage sales processes, for the purpose of correction of production volumes;
• manage a finished goods warehouse and shipments.

Marketing

• select each channel of promotion of products for determination of cost portion of this channel in the aggregate value of promotion of products;
• receive a feedback from the customer on quality of products for determination of a possibility of size variation of investments;
• conduct deep price analysis, advantages and tactics of competitors for support of necessary level of sales of products;
• plan and perform marketing initiatives (mass SMS and e-mail of mailing).

Service

• consolidate in the single database all entering customer appeals on all communication channels (phone, e-mail, a personal account and forms of a feedback on the website, social networks, etc.), for ensuring qualitative level of support;
• provide agreement performance on service maintenance (SLA), the provided customer service showing level;
• conduct the complete history of appeals to department of service for formation of the knowledge base and reduction of response time on similar incidents.

One more advantage of the ready-made solution "Click. The polygraphy" is the presence of the designer of web interfaces and mobile version of CRM allowing remote workers of the company to have access to a single window of a system from any mobile devices.

Result

Implementation of the CRM solution was performed by forces of specialists of Printvy, at technical assistance by consultants of the company of Cliques System. In total within the project to a system "Click. Polygraphy" 6 users are connected, representatives of the company integrator reported TAdviser.