Systems of cash self-service (self-checkouts or SCO) market of Russia

Terminals of cash self-service

Terminals of cash self-service are the specialized electronic and mechanical devices allowing the buyer to make independently payment of goods in shops of retail.

Demand from buyers of retail for purchase process acceleration inevitably grows, and retail stores of self-service can get real advantages in efficiency and increase in a customer loyalty, following desires of buyers. Cash desks of self-service can significantly reduce waiting time in queue, improving the user experience of clients and allowing to redirect the personnel occupied with cash services on accomplishment of other functions.

2015

The greatest distribution as in Russia, and abroad terminals of cash self-service find in large shops of retail. Despite the current low level of penetration, in Russia there is a sufficient base for implementation of such technology – so, for the beginning of 2015, by estimates of J'son & Partners Consulting, in Russia there were more than 15 thousand hypermarkets and supermarkets. In Russia there are large shops of retail which output zone is fully completed by cash desks of self-service in the absence of "traditional" cash desks.

Besides, so-called shops "at the house" where such devices even more often find the application can become the additional base for growth of the market of cash desks of self-service in Russia also. As a rule, 2–3 terminals of cash self-service can take the place of one "classical" cash desk that considerably increases passability of cash desks in hours of loadings. Now several large networks under which authority similar shops are perform point implementations of terminals of cash self-service.

20009 year

In spite of the fact that the first implementation of terminals of cash self-service in Russia took place in 2009, now the Russian market can be characterized as arising. For the next years the largest retail chain stores (such as AuchanGroupe, Magnet, X5 RetailGroup) will become the main points of support for growth of the market which carried out pilot tests of the similar systems pursue policy of retrofitting of old self-service shops also now and also will equip again opened shops with SCO terminals.