JDA announces the beginning of cooperation with "OK"

The JDA Software company announced at the beginning of June, 2016 the beginning of cooperation with O'KEY Group. The network of retail in the Russian Federation intends to implement a complex of the solutions JDA Category Management which will include JDA Space Planning, JDA Floor Planning, JDA Planogram Generator, JDA Web Publisher, JDA Space Automation Pro and JDA Category Knowledge Base. The regional partner of JDA, Strategix CFT, in cooperation with the general contractor who is responsible for complex reorganization of IT infrastructure of O'KEY will implement the listed solutions JDA, including training and creation of a pyramid of knowledge.

The tools and processes of management of categories of food retail used earlier did not approach under the becoming complicated problems of planning any more. "We had no technological solution which would help to analyze and optimize floor spaces, and we had no communication between category management, assortment planning and replenishment, ─ Peter Rachovides, the development director of trade "OK" speaks. – We knew that we need to increase efficiency of implementation of our strategic objectives of sales growth and daily revenue growth in our shops. Therefore we decided to find the innovative solution, the best in the area which will help us to achieve bigger efficiency".

When implementation is complete, "OK" will receive benefit from the optimized shelf space and the calculation in each shop reflecting needs of local buyers, including the correct combination of categories, brands and products in the shelf and in the right place in shop. Corporate management by categories and rules of management of space will be applied in each shop using the solutions JDA.