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Select-trade: Mifitto

Product
Developers: Select-trade.ru
Date of the premiere of the system: 2014/06/12
Branches: Trade
Technology: SaaS - Software as service

Mifitto – omnichannel SaaS tool for determination of the size of footwear upon purchase in retail and online store, on the basis of 3D - measurements of footwear and foot.

The mifitto service provides:

  • Accuracy of the recommendation of the correct size of footwear ~ 92%.
  • Reduction of returns ~ 80% because of the improper size.
  • Increase in profitability and conversion.
  • Increase in number of the serviced clients in retail.
  • Reverse matching is the automatic recommendation of the correct size of footwear on the basis of already purchased/loved footwear + 3D-this footwear.
  • Omnichannel use of FOOT ID.
  • FOOT ID as the personalized filter of products for clients of online store.
  • The additional sales channel by means of the individual application for AppleTV. An example of a prototype of relevant implementation of the order in Europe.
  • Active or passive control of a basket of the client in online store, on the basis of FOOT ID and/or the history of purchases.
  • Access to the database of already scanned footwear with daily updates.
  • Timely identification of defects in assortment after scanning or on the basis of the history of returns.
  • Plantography of feet

Equipment of service, (2015)