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Project

Tele2 included to the subscribers of KioZk

Customers: Tele2 (before Tele2 Russia AB, Tele2)

Product: Mobile periodical press: KioZk

Project date: 2016/06  - 2016/09

On November 30, 2016 Tele2 announced opening of access for subscribers to kioZk service.

Project Results

Tele2 and service for reading magazines of kioZk opened for subscribers of the operator a possibility of payment of access to service from the account of the mobile phone and unlimited access to electronic versions of magazines of the Russian publishing houses.

For subscribers of Tele2 prepared the offer – free access to periodicals to one week. After the end of the trial period clients of the operator will continue to read electronic versions of magazines under general conditions. Means are charged off an account of the mobile phone.

Sales point of Tele2, (2014)
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Traditional media place emphasis on "digitalization" of the assets today – development of electronic formats of the periodical press. We follow current trends and we offer the service focused on new type of consumption of content. KioZk opens for subscribers of Tele2 access to thousands of Russian magazines, allowing to maintain the culture of reading at the new level. I am sure that the user-friendly interface and various contents will be pleasant to users, and the test period will allow to estimate free of charge all pluses of work with the application.

Andrey Patoka, deputy CEO of Tele2 for a product, marketing and development of federal clients
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kioZk is unique service in the Russian market of mobile applications. We some of the first created an opportunity to read magazines from mobile devices in a convenient format, having made it the main distinctive feature for our clients. We paid special attention to content, having selected only the best magazines from the leading Russian publishing houses, – each user of service with guarantee will be able to find something interesting to himself.
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