Infor Sales Intelligence for CRM

Infor Sales Intelligence for CRM is technology of categorization of clients for consumer capability.

On December 14, 2016 the Infor company announced the beginning of sales of Infor Sales Intelligence for CRM. It is a component of the complete solution Infor Customer Experience Management. It helps business to prioritize clients on consumer capability, allows to receive the purposeful, optimized and weighed recommendations, provides justification for each offer at discussion with the consumer. The companies can equip better the divisions of sales with the tools working with the saved-up data - the history of transactions and other information that helps to develop business, to increase sales and to create reliable customer relations.

Advertizing Infor, (2015)

In Infor Sales Intelligence for CRM the last scientific operation algorithms with data are used. A system constantly studies and automatically rebuilds the methods at a possibility of receiving larger income. The technology helps the companies to concentrate efforts where it is necessary most of all, and to differentiate strategy depending on in what direction the consumer demand moves. Allowing to derive a maximum of benefit of each interaction with the consumer, the solution helps to organize most effectively communication with clients taking into account their satisfaction and to provide loyalty.

Infor Sales Intelligence for CRM is the solution which is not requiring massive integration, provides fast result. The internal algorithms of machine learning developed by Infor customize a system, based on parameters of data of the organization. Public information, such as corresponding information about consumers, is already available in Infor therefore users can put at once the solution into practice.

The systems of analytics continue to have the stimulating impact on business solutions, and the organizations need something bigger, than just collection of data on consumers — information needs to be applied in work. Analyzing preferences of clients, the companies can distribute the resources most effectively from the economic point of view and as a result develop the business. The innovation applications for scientific work with data from Infor are capable to realize potential of information which is available in the company to strengthen customer relations and to lead the organization to advantageous positions in the highly competitive market. Jason Rushforth, vice president of Infor for end-to-end systems of consumer service