S7 Airlines implemented technology of personalisation of sales

On January 17, 2017 the Sabre Corporation company announced delivery of S7 Airlines of technology for increase in level of personalisation of service of sales.

Project Results

In the conditions of the modern market, airlines stake on increase in income at the expense of new methods of promotion of products, at the same time aiming to satisfy the growing need of passengers for more personalized service. Access to a line of corporate rates of carrier helps agents to approach individually each client, providing more information on the services and services included in a rate.

Advertizing of S7 Airlines, (2014)

Success of travel business in many respects depends today on service personalisation, and air transportation not an exception. We see that more and more airlines adapt the systems of rates and implement new services, aiming to satisfy the growing needs and expectationses of travelers. Sabre actively invests in creation of advanced technologies which help airlines as S7 Airlines to be selected in the highly competitive market and to build the effective system of sales via different channels, including the agencies. Anastasia Lavrenyuk, head of the Russian representative office of Sabre Travel Network

Modern passengers want to have more control over the trips. They need the choice of flexible tariff options to make the travel unique. S7 Airlines densely cooperates with Sabre company, revealing new opportunities for quality improvement and personalisation of service due to implementation of advanced technologies. Opening for the agents connected in Sabre and their clients access to corporate rates of S7 Airlines, we expect to increase efficiency of global distribution and to implement products the most profitable to us in the way. Ekaterina Dmitruk, deputy CEO of S7 Group for sales