Developers: | Forward Telecom |
Date of the premiere of the system: | 2016 |
Technology: | CRM - Loyalty systems, OSS/BSS, SRM - Vendor relationship management, SaaS - the Software as service |
Forward PRM is a partner relationship management system. The product is intended for the companies interested in development of a partner network, joint programs of loyalty to - marketing and a reselling. From service as creators assume, retail chain stores, the telecom companies, insurance companies and the banking sector - the enterprises at which work with a large number of partners online is required will be able to take the greatest advantage.
Problems of a system
- Work with ratings
- Work with remunerations
- Work with penalties
- Analytics and reporting
Functionality
- Collecting and structuring data from different sources;
- Possibility of processing and aggregation of collected data;
- Data processing on the set algorithms;
- Calculation of remuneration of dealers / partners;
- Formation of documents for settlement (accounts, acts, reports);
- Formation of "show-windows" of data for postprocessing by external BI means;
- Formation of difficult analytical and marketing reports;
- Setup of automatic control of change of key indicators;
- Possibility of independent development of necessary report forms;
- Unloading of data retrieveds for postprocessing in external systems.
Forward PRM allows to make the intellectual analysis of data bulks (for example traffic), to quickly create the aggregated reports or to prepare show-windows for postprocessing in BI systems, to solve problems of correlation of diverse data, to reduce weight of requests for the transaction systems, to expand structures of accounting of data, to implement different algorithms of settlement, to create a final documentation kit for providing to partners.
PRM service from Forward Telecom includes access to the software consisting of 12 modules (beginning from registration of partners and before carrying out reconciliations on settlement and formations of the final reporting). Partners see the current amount of the remuneration in a personal account and can interact with the head company online. Developers managed to achieve a combination of functions on management of marketing, sales and own assets within one solution.
"PRMSaaS is the high-tech solution for accomplishment of the main objectives of medium business. In one service control functions are collected by marketing, sales and own assets. The block of work with partners as partners allows to consolidate quickly financial data, to execute analytics for adoption of operational solutions, to obtain information in real time. And what is very important - growth of business of the client does not force it to rebuild the technical infrastructure for work with partners. Scaling will be provided with our cloud. In PRMSaaS business needs for involvement of new partners and expansion of network of sales, training, creation to - marketing activities, joint document flow, the reporting and the analysis of activity of partners are already considered. We give to heads the tool which helps them to put time in creation and improvement of a partner network, but not in problem solving of security, server service, updates" — Solodin Alexander, the PRMSaaS project manager noted. |
Developers consider that fundamental difference of PRMSaaS from other PRM systems — in the detailed analytics including the system of ratings, work with remunerations and penalties. According to a research Forward Telecom, up to 37% of profit gets medium business with revenue to 2.5 billion rubles a year thanks to partner interaction and resellers.
"Still full solutions for automation of partner relations were available only to large business owing to high cost — 10-15 million rubles — and a long implementation time — till 1 year. Now in the conditions of instability of economy partnership became one of the leading pribyleobrazuyushchy factors for medium business. At the same time, to an exit of our system there were no domestic PRM systems, available to such companies, and the choice of the foreign supplier in some industries of business is impossible" — - the CEO Forward Telecom Saprykin Sergey told. |
Having saved the most part of the functionality demanded in the market, the cost necessary to start use of the solution, it was succeeded to lower almost by 200 times. It is possible to integrate PRMSaaS into the existing business within 1 month and at the affordable price — from 10 to 50 thousand rubles a month.