Pharmedu

Pharmedu.ru is an information and education resource for pharmacists, druggists, employees of network and other participants of pharmaceutical community.

Main activities of group of companies:

• it is information - the training actions directed to increase in level of awareness of druggists on the medicines registered in the Russian Federation;
• placement of direct advertizing in the closed community of druggists, carrying out partner projects on NGO (to life-long professional education for specialists);
• implementation complex PR of projects, within the portal with a scope of druggists;
• holding the training actions for marking of medicines within is information educational activity;
• publication scientific article, results of clinical trials, materials of scientific conferences

Performance Indicators

2019: Aggregate turnover of money was 111.8 million rubles

Turnover of Pharmedu group in 2019 made 111.8 million rubles. In comparison with results of 2018 which aggregate turnover of money was 60, 5 million rubles, the company grew by 84.79%, i.e. almost twice.

Key indicators of attendance of the Pharmedu platform: unique visitors 362,697 in 2019 that is 31% more than last year (according to data of Google analytics). Depth of viewing and duration also increased and were 7.8 pages for a session with average duration of 5.84 minutes.

2018: Aggregate turnover of money was 60.5 million rubles

On January 31, 2019 Pharmedu Group reported that the aggregate turnover of money in 2018 was 60.5 million rubles. From them money turnover of Strongbrend company of 49.95 million rubles, and Pharmedu of 10.55 million rubles.

We achieved excellent financial results in 2018, despite difficult economic country situation. The Pharmedu group positively looks in the further future, developing and improving educational service. Tatyana Hodanovich, managing director of Pharmedu

As Tatyana Hodanovich noted, increase in the involvement of druggists became one of crucial elements of the strategy of development for an educational online service. This results from the fact that process of distance learning became much more popular among the staff of pharmaceutical community. All researches which are conducted in the pharmaceutical market confirm an influential role of the druggist as rekomendor. The training modules become more, and the interest of pharmaceutical workers grows, passing of modules for advanced training does not take a lot of time. Modules become an irreplaceable source of information, carrying out a global national objective of continuous training of employees of pharmaceutical industry.

The conclusion of cooperation of Pharmedu from "GMP NEWS", "Track & Trace Educational Center" and Association of Independent Drugstores self-regulatory organization for start of educational process on marking of medicines became one significant event, according to Tatyana Hodanovich. Main goals of partnership - informing and involvement of participants of circulation of medicines in educational process. It is necessary for providing staff of pharmaceutical community with the due level of knowledge and competence with the necessary information base required by everything the participant of the pharmaceutical market.

Pharmedu began to cooperate with the personnel Ancor holding which helps to inform professionally druggists and pharmacists on opportunities in career ladder promotion.