CarPrice transferred the program of internal loyalty to a blockchain

2019

CarPrice, service for fast and safe car sale and the online seller of cars with a run, completed in the summer of 2019 the works on the translation of the program of motivation of employees on a blockchain. In the future the company is going to use blockchain technology for a broad spectrum of transactions.

"All project consists of two stages. At the first stage we completely reviewed the loyalty program for personnel. For professional achievements the staff of the company gets loyalty points which further they can spend in internal online store, or present to colleagues. All transactions register in Ethereum blockchain. At the second stage transfer to a blockchain of the programs of loyalty focused on buyers and sellers of cars is planned. The blockchain is extremely convenient for programs of loyalty as it considerably expands a zone of use of bonus points. At the same time, expensive technical integration with other partners as it is already put in blockchain technology at basic level is not necessary", - Denis Dolmatov, the CEO of CarPrice says.

The project is implemented within two months together with Bitlle Network, the company focused on functional expansion of a blockchain Ethereum. The main objective of a company performance - to give the chance a blockchain projects and to end users to perform transactions in Ethereum without need to pay the transaction commissions in a native token of ETH, at the same time saving decentralization and security of the main network.

"Implementation of the new program on a blockchain allowed to save IT resources of the company and also considerably accelerated a project startup. Transfer to a blockchain of all programs of loyalty is a part of a lot of work on "running in" of this technology in work of an auction. It is obvious that the blockchain will allow to connect in a uniform ecosystem different services in the most different combinations already soon that matches our vision of a car business of the near future. Therefore we are ready to transfer the considerable volume of the transactions CarPrice to a blockchain and together with the partner already planned the perspective directions", - Zankov Oleg, the head of CarPrice-Technologii IT company says.