Developers: | Yandex.Money |
Date of the premiere of the system: | 2019/07/08 |
Last Release Date: | 2019/11/26 |
Branches: | Show business, leisure, sport, Internet services |
Content |
Ya. A streamer — service for collecting of donat.
2019
Integration with WASD.TV
On November 26, 2019 the company Yandex.Money reported that with Ya. Strimer's help users can accept Donata during game broadcastings on WASD.TV now. Transfers through Ya. Strimer instantly arrive on the gamer's purse in Yandex.Money, and the special widget in real time shows to the audience as there is a whip-round.
According to the company, Ya. Strimer — service of Yandex.Money which helps to accept Donata during online broadcastings. Its widget for acceptance of transfers can be placed on strimingovy platforms — for example, on YouTube, Twitch, in Odnoklassniki or VKontakte. Service works also with programs of stream broadcasting — OBS Studio and XSplit.
WASD.TV is the strimingovy platform of MTS which allows to conduct and watch broadcastings. Users of WASD.TV can score special glasses — XP and to spend them for promotion of the channels and also to participate in League of streamers and to win monetary prizes for the best broadcastings.
The Strimingovy market in Russia actively develops, and for November, 2019 the leading IT companies of the country stake on game stream services. By our estimates, in the Russian Federation more than 11 million users pay for games and game content, watch streams by gamers and send them transfers. This audience grows for 16-20% a year. Integration with WASD.TV — the next step in Ya. Strimer's development. Now the one who strimit on the platform of MTS can instantly accept Donata, and the audience — it is easy to send them, without distracting from viewing. Darya Zaytseva, the head Ya. Strimera and the directions on development of new business of Yandex.Money told |
The research of Yandex.Money showed that about a half of the polled Russian gamers pay for games and translate Donata to streamers. About 30% of such users spend for game content up to 1000 rubles a month, 20% — from 1000 to 5000 rubles, 3% — is more than 5000 rubles. Through Ya. Strimer people translate on average in 420 rubles.
WASD.TV develops, gathers audience and weekly connects functions for users. Ya. Strimer's integration with WASD.TV will allow the audience to donatit quickly and conveniently, and to streamers — to monitor statistics of transfers online. We are going to develop further instruments of encouragement of streamers that creators of qualitative content received on the platform not only new audience, but also remuneration: from users — through services of donat, from WASD.TV — through League of streamers. Irina Semyonova, the head of the cybersports direction of MTS told |
To accept Donata, it is necessary to come on WASD.TV and to click "Connect Ya. Strimer". Further the user attaches the purse in Yandex.Money to Ya. Strimer, configures widgets for acceptance of donations and informing the audience on process of a whip-round. After that Ya. Strimer issues the unique link — to build in it broadcasting on WASD.TV enough, and it is possible to accept Donata. At Ya. Strimer's connection the user has on WASD.TV special opportunities — he will be able to see in a chat of Donata and their senders and also to connect widgets in the program of capture of the screen.
Ya. The streamer allows to send transfers from purses in Yandex.Money or from any bank cards. Service takes the commission only from a streamer: 0.5% — for acceptance of transfer from a purse, 2% — from the card. To use Ya. Strimer, from Russia it is enough to gamers to undergo simplified identification, from other countries — complete.
Start of service for gamers — Ya. Strimer
On July 8, 2019 Yandex.Money announced start of service for gamers — Ya. Strimer. It allows to accept Donata during online broadcastings and through widgets to show to other users as there is a process of a whip-round. Yandex.Money started Ya. Strimer together with Donate.Stream.
To use service, it is necessary to visit the website of Yandex.Money, to select from the menu of a purse undressed Whip-round, and then — "Ya. Strimer". The special page on which it is necessary to become authorized through the account in Yandex.Money will open. After that the user will be able to attach the e-wallet to Ya. Strimer, to configure widgets for acceptance of donat and informing the audience on how there is a whip-round during broadcasting. Further Ya. Strimer will issue the unique link for acceptance of donat which can be placed on strimingovy platforms, for example, on YouTube, Twitch, Smashcast, CyberHero, WASD.TV, in Odnoklassniki, VKontakte or Facebook. Service works with programs for stream broadcasting — for example, OBS Studio, XSplit.
The viewer can send Donat with Ya. Strimer's help from a purse in Yandex.Money or from any bank card. As soon as it occurs, money will instantly be enlisted on the e-wallet of a streamer. Service takes the commission only from the one who receives Donata: 0.5% — for transfer from a purse, 2.5% — from the card. To accept Donata through Ya. Strimer, users of Yandex.Money from Russia need to undergo simplified identification, and from other countries — complete.
We help people to raise money with the most different purposes — for example, on charity and crowdfunding projects. Now using Yandex.Money users can accept Donata during any online broadcastings. The game market in Russia very big, and we calculate that our service will help to attract to us active audience. We expect also other strimingovy directions — for example, beauty, health, a reality show, music. For example, in China these directions actively gain popularity. Are sure, of Russia at them high potential too, speaks Darya Zaytseva, the head on development of new business of Yandex.Money
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According to a research of the Yandex.Cash and Data Insight, on platforms for games and streaming Russians transfer each other 11.6 billion rubles a year. The audience of streamers and sellers of game objects in the country makes about 3 million people. About 18 million people buy game objects from other people or translate Donata to streamers through social online platforms - it is every fourth Internet user in Russia aged from 14 up to 54 years.