LiveU and Griiip: The platform for work with video and data from an auto racing

2019: Start of the platform for work with video and data from an auto racing

On September 3, 2019 the LiveU company reported that jointly Griiip announced partnership within creation of integrated solution for broadcasts of an auto racing. It is about creation of the integrated platform for work with video and data obtained online from cars. The platform is intended especially for broadcasters and online media.

LiveU and Griiip companies cooperate two years, and their joint solution was already successfully used on the races G1 Series which were taking place in 2019 in Europe. Fans from around the world, including the audience of ESPN in Brazil could monitor the races G1 this time. Other series of the Formula also consider this solution for broadcast of the races.

The LiveU company provides solutions for carrying out forward translations of high quality on the basis of technology of a bonding. Devices for streaming can be installed easily on racing cars, around the route or on drones that does not require building of additional difficult infrastructure.

The Griiip company develops solutions for work with the data obtained during the races. "Smart" racing cars with connection to the Internet transfer different information which is analyzed afterwards, including using artificial intelligence (AI), and is displayed by an additional layer directly during broadcasting. Thus, Griiip does races much more interesting both for the audience, and for broadcasters, online of media, advertisers and sponsors.

Our cooperation with Griiip company changes classical "rules of the game". Together we created the solution for viewing an auto racing on the air. We are convinced that the integrated Griiip and LiveU platform will become some kind of standard in the racing industry in view of the indisputable value of content saturated with interesting information both for the audience, and for professionals of the industry, said Ronen Artman, the marketing vice president of LiveU company

Our platform allows the viewer to see a race the pilot's eyes that definitely strengthens impressions of viewing. Analyzing the data arriving from racing cars and from pilots we provide the additional information about the race course to the audience in an interesting and clear format. Combining our solutions with LiveU opportunities for ensuring high-quality broadcastings, we can create really advanced content, noted Tamir Plachinsky, the CEO of Griiip company