AdMon became the technology partner of Leroy Merlin

2019: Start of the partner platform

On September 17, 2019 it became known of official start of the partner platform international retailer goods for constructions and repair' Leroy Merlin'. The technology partner AdMon – developers of complete solutions and marketing tools on increase in transparency participated in the project internet-advertizing.

The command had a task to create the platform with a user-friendly interface of statistics, analytics and tools for partners. The solution is ready to use and there takes place beta testing. For September, 2019 there is a start of the first partners.

According to the research Juniper Research, advertisers around the world will lose in 2019 42 billion dollars of an advertizing budget because of Internet fraud. By estimates of developers, Leroy Merlin will be able to save up to 20% of an advertizing budget due to reduction of a fraud – invalid traffic for which malefactors make up. Own partner platform connects advertisers and sources of traffic directly, excepting all intermediate links and holes for swindlers.

The created platform of Leroy Merlin allows to save on an advertizing fraud and helps to increase traffic volumes due to faster communication and transparent statistics. Now the shop will have an opportunity to bring partner relations to other level – to offer them the convenient and clear tool for earnings and at the same time to secure itself against malefactors, commented the head of the affiliate program of Leroy Merlin Alexander Konovalov