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Project

Citilink started online financing service

Customers: Citilink

Moscow; Trade

Contractors: Revo Tekhnologiya


Project date: 2019/03  - 2019/08

2019: Online financing service start

On September 30, 2019 the electronic discounter "Citilink" announced cooperation with the financial and technology company of Revo Tekhnologiya and online financing service start which will allow to exclude completely paper document flow in the course of purchase of the equipment and electronics using borrowed funds.

Paperless online crediting is in the increased demand for clients of the retailer. For the period January-September, 2019 growth in this direction made 42% in relation to 2018.

Service is available to b2c-buyers of online store. The procedure of a design of online financing does not demand from Revo Tekhnologiya filling and signing of the printed documents and takes several minutes: only the passport and the mobile phone is required.

For receiving service the client Citilink needs to select from a personal account a payment method "Credit buying", then to fill out the short questionnaire, having added a series and the passport number and also mobile phone number to a special form. The next step – receiving approval, the choice of suitable terms of credit and signing of papers using the simple electronic signature (the role of activation executes the message with the code in the form of the SMS). Also at this stage the buyer will need to load photos of the first pages of the passport with basic data, registrations and a self-portrait (selfie).

The goods purchased in Citilink through service can be received on an issue rack in shop or with a courier delivery if the order was issued with this option, – for this purpose it is enough to client to show to the seller or the courier the passport.

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the Modern consumer most of all appreciates convenience, speed and quality of rendering services. Our partnership about Citilink in a segment of paperless online financing completely meets the requirements of target consumers. Other advantage of the project to buyers is that Revo Tekhnologiya grants not the disposable loan, but a permanent credit line. In its framework consumers can make purchases repeatedly, with payment by parts, without the need for refill of numerous forms. The credit line allows to purchase several goods, selecting the convenient repayment schedule,

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Unlike standard online crediting a paperless design occupies time minimum. Only the passport, the smartphone and the completed short online questionnaire is necessary. There is no need to sign paper forms (that often takes more than 1 hour), having come to department or shop, or in the presence of the courier – all interaction with service is provided online. The similar format is much more convenient, and considerably saves time of buyers. It should be noted that service successfully passed pilot test in Citilink shops in Nizhny Novgorod and it became available to our buyers in other cities,
noted Victoria Malykh, the head of group of POS crediting, Citilink
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