Sberbank: TourTech

2020: TourTech representation

Sberbank together with TOT company provided the tool for tourism analytics in Russia — the dynamic TourTech panel. The product helps not only to develop the strategy of development of tourism, but also to quickly keep track of efficiency of the carried-out changes. On February 26, 2020 Sberbank reported about it.

The panel has a special scope and depth of data and provides information on all components of the industry — from the tourist's profile to infrastructure and labor market. TourTech carries out the analysis in real time: data are visualized in the form of evident diagrams and charts. All information is simple for perception and is comfortable for reading on any device.

The TourTech panel is the tool for the enterprises of the tourist sphere which allows to carry out changes and to keep track of their efficiency in real time and in time to adjust. Sberbank in expansion of the ecosystem is guided by customer needs and proposes to the market convenient solutions for all its participants, told Alexander Belokopytov, the vice president, the head of directorate on an ecosystem of legal entities

Using TourTech the user will be able to increase profitability of business and to analyze event tourism, and the built-in module of targeting will allow to manage tourist flow and to influence it. That the panel has deep data on all regions users can monitor dynamics in different spheres of the industry, define priorities of development of infrastructure, compete for investments and estimate a contribution of tourism to region economy, noted Alexander Barsukov, the CEO "THAT"

Connection of regions to a panel will begin since April, 2020.