| Developers: | Imprice |
| Branches: | Internet Services, Trading |
Imprice is a completely ready-made system for automated pricing of e-commerce, retail chains and multi-channel retail. The solution based on methodologies and machine learning algorithms takes into account dozens of factors in the formation of prices.
2020: The system includes the following units:
a. Collection of prices of competitors, from applications, from sites and from aggregators, for example, from Yandex.Market.
B. Dynamic rule-based pricing with ultra-flexible settings. This allows you to take into account any nuances and pricing strategies of the trading company; as a rule, there are a lot of such nuances and it is they that allow you to extract additional profit or avoid losses due to sales below cost.
You can set up pricing:
- by competitors,
- by turnover,
- by regions of presence,
- by client segments,
- for individual warehouses and stores,
- for trade balances,
- by client segments,
- by time periods (night prices, weekend prices, prices for the sale period),
- for KVI and Back Basket products.
Q. Artificial intelligence algorithms for automatic demand-based pricing, including online store behavioral factors:
- automatic detection and updating of the complete KVI list,
- automatic machine learning-based pricing to increase gross margin in the commodity category or capture market share.
- automatic identification of key competitors of the store for each brand, product group, individual sku.
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