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Project

Cetelem (Cetelem Bank) (HFLabs Factor)

Customers: Cetelem (Cetelem Bank)

Product: HFLabs Factor

Project date: 2008/10  - 2009/05

2009: Product introduction Factor

In January, 2009 the HFLabs company implemented Factor in Cetelem.

According to the company, the bank uses the data standardized by Factor for scoring of clients online. The product HFLabs processes the addresses, phones and a full name and also defines a sex of the client. Also Factor leads the addresses of clients to the Federal Information Address System, and Cetelem includes them in reports for DIA.