Customers: Eapteka
Contractors: Tinkoff Bank Product: Tinkoff Payment (Internet acquiring)Project date: 2020/01 - 2020/06
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On August 12, 2020 Tinkoff Bank announced that the acquiring service Tinkoff Oplata became Internet ekvayerom for Eapteki.
Thanks to Tinkoff Oplata service, Eapteki's clients in the market began to pay with some of the first OTC medicines in a personal account on the website and in mobile application. Eapteki's range includes more than 50,000 positions, including 45,000 goods which are on sale without recipe. Buyers can pay orders in one click using the Apple Pay or using FaceID. Now clients from Moscow, the Moscow region, St. Petersburg and Tver can pay pharmaceutical goods online, in the near future this opportunity will appear at residents of other cities of Russia in whom the company works.
In April, 2020 the law which permits pharmacy chains to sell remotely the drugs which are released without recipe took effect. Restrictions therefore Eapteki's developers configured Internet acquiring of Tinkoff taking into account specifics of work in a segment continue to affect separate categories of medicines: at the order payment takes place in the Internet only on officially permitted goods. Goods which need to be taken away in drugstore clients can still order online and pay when receiving.
We became one of the first Internet drugstores which got permission to remote sale of OTC medicines after the introduction in operation of the relevant law. And we found the partner who was ready to integrate quickly necessary technologies of payment for our clients taking into account current limitations. For July the number of orders for delivery of OTC medicines grew by 1.8 times (year-on-year), conversion in the order grew, - Anton Buzdalin, the CEO of Eapteka company speaks |
Internet acquiring becomes more and more a custom product because in each segment of the market there are statutory requirements and nuances. We are ready to consider it and to propose to clients convenient technological solutions. Now among our clients — Internet drugstores, work with which requires attentive approach and special technology control, on a game health and health of consumers, - Sergey Khromov, the vice president, the chief of the department of payments and transfers of Tinkoff speaks |