Customers: Vusovich and K Ulan-Ude; Advertising, PR and Marketing Contractors: High Printing Technology Product: Xerox Versant Full Color PMsProject date: 2020/09 - 2021/02
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2021: Xerox Versant 180 Press PM Installation
On March 29, 2021, Xerox announced that the advertising and production company Vusovich and K had expanded its capabilities by adding decorative elements during printing. This became possible thanks to the installation of the full-color DPM Xerox Versant 180 Press, complete with special toners and an improved profiling system. This machine helps printers easily use CMYK + technologies, expanding the capabilities of digital printing.
Adaptive CMYK + technology allows the operator to quickly switch between the sets of CMYK toner cartridges, Vivid Toner Kit and Fluorescent Toner Kit. This makes the production process flexible and allows you to actively use creative solutions. The Vivid Toner Kit includes gold, silver, white and transparent toners, and the Fluorescent Toner Kit includes fluorescent colors: blue, magenta and yellow and black.
Built into the Xerox Versant 180 Press, SIQA (Simple Image Quality Adjustment) combined with Adaptive CMYK + allows you to implement a large range of non-standard solutions. Thanks to the automated adjustment of the drive, the system makes it possible to print on design paper, accurately combining the white substrate with the image located on it. At the same time, the automatic installation of transfer currents simplifies the reconfiguration of the PM when switching to a new material and allows you to immediately print special toners on it.
Also included in the selected configuration is software the Fiery Color Profiler Suite, which creates a convenient and functional color management environment. This helps Vusovich and K improve the accuracy and stability of the transmission of complex shades. At the same time, the technology Ultra HD and color depth of 10 bits ensure the smoothness of tone transitions and gradients.
The Xerox Versant 180 Press is the fourth Xerox printing machine in our printing house. Many years of experience have shown that the equipment of this manufacturer performs well with the tasks of customers, "comments Oleg Vusovich, director of Vusovich and K. - Xerox Versant 180 Press allows us to include products from non-standard materials, such as plastic, cardboard, transparent films, envelopes and design paper, and with the additional option of printing with additional colors, we can offer our customers even more solutions. |
The project was implemented in collaboration with High Printing Technologies, a partner of Xerox.
Printing with special types of toner is rapidly gaining popularity in operational printing and opens up prospects for all market participants, "comments Vladimir Zinoviev, General Director of High Printing Technologies. - By introducing this technology, the printing house "Vusovich and K" was able to clearly distinguish its offer in the eyes of customers and create a platform for dynamic business development. |