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Project

Levoberezhny Bank increased sales by 25% in the bank's offices due to the introduction of components of the Dynamika IT ecosystem

Customers: Left-bank design bureau

Novosibirsk; Financial Services, Investments and Auditing

Product: Dynamika - Credit Pipeline
Second product: Dynamika CRM

Project date: 2020/08  - 2023/09

2023: Transfer of mortgage application to the "Single Window" of the Dynamika front office

The company "Dynamics" (resident) Skolkovo has postponed the execution of a mortgage application in, "Single Window" Dynamika Front Office so that employees Bank "Levoberezhny" can form credit applications in the usual environment and, thereby, speed up their work. Read more here. [1]

2022: Implementation of CRM Element - Dynamic Personal Offers

On November 17, 2022, Dynamics announced that it had introduced components of the Dynamika ecosystem at Levoberezhny Bank. Thanks to Dynamika solutions, the Bank's branches have become not just a place to serve customers, but an effective sales channel. Each 3 customer leaves the office with an additional product selected through the CRM element - Dynamic Personal Offers.

As a result of the implementation of Dynamics solutions, Levoberezhny Bank reduced the training time of operators by almost 3 times due to the implementation of an intuitive interface and tips for employees, and also accelerated the process of customer service by 2 times. The front office employees send the vacated time to cross-sales. The Dynamic Personal Offers built into the front office helped the Bank increase the number of additional sales by 30%, which made it possible to increase the profitability of offices by 25%. The Bank also managed to increase the number of clients connected to RBS by 15,000 in the first half of 2022 alone.

The bank received full-fledged solutions that allow customers to select products, control the stages of the transaction, plan communications and much more.

As part of the cooperation between Dynamics and Levoberezhny Bank, several components of the Dynamika IT ecosystem have already been introduced:

The cooperation of Dynamics with Levoberezhny Bank continues, new implementations are planned, which will lead to an even greater increase in the efficiency of the Bank's sales and profit processes.

2021: Implementation of Dynamika - Credit Pipeline

Levoberezhny Bank has implemented the Dynamika - Credit Conveyor solution. This was announced on May 11, 2021 by Dynamika.

More and more often banks turn to vendors with questions of automation of the most popular banking processes and operations.

One of the most pressing tasks is the automation of business processes for issuing loans - in fact, banks need an automatic credit pipeline. At the same time, it is very important for them to ensure that not a single credit application will be lost, all deadlines for processing applications and requests will be fulfilled, the client will receive timely and high-quality service, and bank employees are a convenient and easy-to-work tool for issuing loans and bringing credit products to the market. It is these tasks that are usually set when implementing a credit pipeline in a bank, and it is these tasks that Dynamika - Credit Pipeline successfully solves.

But, of course, each bank also has its own special requirements for the credit pipeline.

The history of the introduction of the credit pipeline from Dynamics began with the bank's desire to replace the current solution, which no longer fully met the requirements of the retail credit business. The solution being implemented was to provide the following improvements:

  • Reduce labor costs for support and development of the credit front office through flexible adjustment of credit products and business processes, as well as the possibility of in-house improvements.
  • Significant time-to-market reduction for new credit products and business processes.
  • Increase customer service speed and loyalty through a convenient interface integrated into a single window - entering loan requests and servicing an already issued loan is carried out in one window as part of one end-to-end process.
  • Support for a BPM engine that determines user actions at each stage of application processing, which will not allow the user to make a mistake and will conduct a credit application at all necessary stages.

The full implementation period of the solution was 9 months, but after 7 months the bank began to apply the solution "in combat mode" and bring credit products to the market.

After the completion of the implementation of the credit pipeline, the bank managed to significantly increase the speed of consideration of loan applications, reduce the percentage of operational errors, and by optimizing the processes of consideration of the application and quickly and conveniently adding credit products, the bank also significantly improved the quality of its loan portfolio.

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The use of the credit pipeline from Dynamics allowed us to significantly improve the quality of existing credit solutions and quickly bring credit products to the market, which ultimately led to an improvement in the quality of the bank's loan portfolio as a whole. Special attention and gratitude should be paid to the fact that we were able to make changes to existing credit products and release new ones during the implementation of the pipeline - Pavel Trubachev, Director for Banking Technology Development of Levoberezhny Bank, commented on the results of the implementation of the decision.
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We have been cooperating with Levoberezhny Bank for several years and always try to take into account even the most specific requirements of the bank. We are once again glad that the bank chose our decision, and we hope for further fruitful cooperation and mutual development of the solution for automating the credit pipeline - Oleg Bessonov, Director of Dynamics, replied to the comment.
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