SberMarketing will promote the ErichKrause brand on television

2021: Deal with SberMarketing to provide ErichKrause brand promotion services on television

SberMarketing (part of the Sber ecosystem) on July 15, 2021 announced a victory in a tender for the provision of media banking and planning services to promote the ErichKrause brand on television - an international manufacturer of stationery, creative products, backpacks, bags, gifts and decor.

As part of the deal, SberMarketing will promote ErichKrause on national television and Tricolor TV until the end of 2021.

"SberMarketing began working with companies outside the Sber ecosystem in 2020. During this time, we attracted more than 100 market customers for various services. We are glad that the brand ErichKrause entered this list and entrusted us with its advertising campaign, "said Ksenia Bochkareva, director of sales for offline advertising at SberMarketing.

"The decisive factors in the selection of SberMarketing were the maximum transparency of media procurement and team expertise. SberMarketing not only presented the optimal offer in terms of value for money, but also guaranteed 100% implementation of the presented media plan. Partnership with SberMarketing gives us access to the advertising opportunities used by the largest advertiser in Russia, Sber, and this is also a significant advantage, "said Vladislav Kuptsov, director of marketing at ErichKrause.