Customers: Akron Mineral fertilizers Moscow; Agriculture and fishing Product: Bitrix: Site ManagementProject date: 2021/04 - 2021/09
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The project team from the customer | Integrator Consultant |
Guzanov Denis Evgenievich (Chief information officer (CIO))
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2021: Launch of online agromarket
The group Acron"," one of the producers of mineral fertilizers Russia in the world, on October 27, 2021 opened an online agromarket for Russian farmers.
On the market.acron.ru website, Russian agricultural producers can buy mineral fertilizers from Akron. The simple and easy-to-understand interface allows you to order products from 50 kg in a matter of minutes.
Detailed information about the company's products and consultations with specialists are also available on the agromarket. Customers can find the results of recent field experiments and plant nutrition systems developed by agronomists of the company using Akron fertilizers. The agronomic sections present effective solutions for maximizing yields based on the principles of the 4R strategy (optimal plant nutrition management).
Providing Russian agricultural producers with high-quality, environmentally friendly mineral fertilizers remains a priority for Akron. We communicate daily with our customers and, responding to the needs of primarily small and medium-sized farms, we offer convenient collaboration tools, such as online agromarket. Let me also remind you that fertilizer producers in Russia in July 2021 recorded prices for the main types of fertilizers for Russian agricultural producers until the completion of autumn field work, and in October extended the fixing of prices until the end of the year. This measure allows you to stabilize the situation in the domestic market, said Chairman of the Board of Directors of Akron Alexander Popov.
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The Akron group carried out the project to create and launch a marketplace on its own. The Akron market is integrated with SAP Sales Cloud and has a roadmap for further development.