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Project

The visual character from "Sber" "Elena" became the co-host of the RBC channel

Customers: RBC (RosBusinessConsulting)

Moscow; Media, Television and Radio Broadcasting

Product: Visper Visper Virtual Character Creation Platform

Project date: 2021/04  - 2021/11

2021: The visual character from Sber "Elena" became the co-host of the RBC channel

Virtual presenter Elena, developed by the Visper team from SberDevices, became a co-host of the Markets and Investor Calendar programs on RBC. She will appear on the air until November 26, 2021, as well as in the "Video of the Day" section on the main page of RBC. This was announced by Sber on November 17, 2021.

The Markets program is part of the RBC information grid, which airs every hour on weekdays from 7:00 to 18:30 and at 21:20 in the format of a large final issue to give the latest information on the main events from stock markets around the world. The Investor Calendar program does not allow you to skip important corporate events. It airs on weekdays from 10:00 to 19:00.

Elena is a photorealistic visual character created by the division of SberDevices. Avatars can create any visual image - from a real person to a cartoon hero. They can be used in various areas, for example, on television, information sites, help with navigation in shopping or medical centers, state institutions, museums.

{{quote 'author = said Konstantin Kruglov, Senior Vice President, New Digital Surfaces, Sberbank CEO SberDevices.|

The Visper platform is quite young, but it is rapidly developing, and with it the characters we create. For example, they have recently learned to speak English. We are pleased to see how every day they appear all in new images and functions, and Elena is now on television! We are pleased to cooperate with RBC on this project and hope that our virtual presenter will discover new issues,}}

Шаблон:Quote 'author = noted Ilya Doronov, Managing Director of RBC TV Channel.