CFT PayStep Fintech service for payment of purchases in instalments

PayStep is a technology platform designed to work with retailers and financial institutions ready to provide financing according to the principles of BNPL (buy now, pay later/buy now, pay later). The platform allows retailers to offer customers a service to pay for purchases in installments without the need for complex integrations and the connection of many creditors. At the same time, the platform provides BNPL sales in all existing channels: cash desk, personal account, site, mobile application.

2021: Start PayStep

On December 15, 2021, the CFT company announced the launch of the PayStep fintech service, which provides retailers with the opportunity to sell in BNPL format (buy now, pay later/buy now, pay later). PayStep is a full-featured solution to support the BNPL format in both digital channels and sales stores.

The Buy Now, Pay Later service allows retailers to create a comfortable customer scenario. The goods are paid in instalments, there is no interest and overpayment, the client does not need to sign paper documents and confirm income. Payments per purchase are made once every 2 weeks, which is convenient for payment planning.

According to the CFT, the integration of the BNPL service into the business processes of retailers is a global trend, since the format harmoniously meets both the needs of buyers and the business tasks of sellers. Retail, in turn, receives an increase in the average check and repeated purchases, an expansion of the customer base and an increase in the efficiency of the business as a whole.

Links

Service site PayStep