Microsoft pays $7 for each ex-client of Gmail

As The Register became known, Microsoft practices payments to personnel of the partners for the fact that they manage to dissuade clients from use of Gmail and to transfer them to the Microsoft Exchange Server mail server. So, each sales manager receives from $5 to $7 as an award for each client at whom it is possible "demolish" Gmail. For payment of this sort of bonuses of Microsoft supports special fund (Sales Promotion Inventive Fund).

Accepting the growing number of the accounts BPOS on attention, it is possible to draw a conclusion that Microsoft was prepared to strike serious blow to the largest corporate Gmail accounts. The edition source in one of the companies clients of corporation told journalists on the condition of anonymity that he was called by the manager of Microsoft and asked that he can offer it instead of Gmail. "Microsoft is seriously anxious with this opposition and is aggressive-minded, they are ready to be ready to do anything for the sake of a victory", - he said.

Representatives of corporation refused to comment on specific precedents of this sort, having noted only that they it is simple "offer competitive prices". Let's remind that Exchange hosting as partner service was it is available to clients of corporation for many years. Recently Microsoft also began to promote actively a product Business Productivity Online Suite (BPOS) which includes Exchange Online (Exchange placed in "cloud"), followed it provided through a web Microsoft SharePoint, Microsoft Office Live Meeting and Microsoft Office Communications Online.

Microsoft offers BPOS through partners, the subscription fee for service makes from $5 a month for the organizations having not less than five users. In general the product is focused on a wide range of business users, from the companies of small business to the level of industrial enterprises. However, the last, for obvious reasons, in a priority.

Now Microsoft adjusted by own ambitions is ready to spend unlimited and quite impressive cash amount, distributing to each sales manager $7 for each Gmail account which it skalpirut and will change for Exchange Online.

Sale of BPOS of Hyatt Hotels and Resorts hotel chain, the number of users of e-mail on which reaches 67 thousand, became one of loud victories of Microsoft last week. In Hyatt not Gmail, but IBM Notes/Domino was used, however, if to assume the first, then Microsoft should pay an award in the amount of $469 thousand to the sales managers for this successful transaction. The fact that Microsoft is inclined to butter up the retail partners is known since the beginning of start of sales of the products Windows and Office.

At the same time, the company not just gushes forth cash into the sky in hope to receive dividends in the form of "rain": Microsoft is seriously configured and since January of this year already prepared ten-thousand army of specially trained sales managers on "cloud" services. It was said by representatives of the company recently. Also search of the partners who are specially ground under this product direction is conducted.

However, it is impossible to tell that so far Microsoft using such strategists was succeeded to ensure the cloudless future in absence of competitors, So, the other day the chief operating officer of corporation Kevin Turner (Kevin Turner) said that 70% of "cloud" clients of the company were made in the fourth quarter by new clients. Unfortunately for the PR-machine of Microsoft, it added that all of them refused in the majority IBM Lotus Notes and mail services Novell. The corporation, on the contrary, most of all waits for "newly converted" clients Microsoft Azure who refused use of services Amazon Web Services and Google.

Let's remind that to an exit to a "cloud" warpath Turner already proved as the effective manager in fight of Exchange against Lotus Notes, and long before it Microsoft and IBM liked to brag of the mail accounts enticed each other which account went on millions.