Evotor GoMarket

2022: Service Launch

On February 1, 2022, the Evotor IT company announced that it had launched a GoMarket service for the quick launch of small businesses on marketplaces. Evotor has already begun working with SberMegaMarket and Ozon. In 2022, the company plans to connect other sites to the service.

Evotor (part of the Sbera ecosystem) has developed a GoMarket service that allows entrepreneurs to create a showcase on marketplaces, start selling online and increase sales. Evotor automates work with marketplaces. Through the "single window" of the service, the seller can register at several trading platforms at once and upload goods to marketplaces directly from Evotor's personal account. GoMarket allows you to update information about the balances of goods in the warehouse so that the offer on online displays is always up to date.

GoMarket works with all categories of goods whose online sale is allowed by law. The service support service helps sellers at each stage: recommends which product should go to the marketplace, helps create descriptions of goods, calculate logistics costs, etc.

Through the service, GoMarket entrepreneurs can go to Ozon and begin work on all site schemes, including selling services. The marketplace gives entrepreneurs access to their current audience - this is more than 90 million visitors per month, and provides sellers with logistics infrastructure - 11 fullfilm centers and dozens of sorting centers, courier service and more than 15 thousand points for issuing orders. Together with the advertising and financial tools of the marketplace, all this contributes to the rapid growth of the business of Ozon partners.

SberMegaMarket, through the GoMarket service, cooperates with sellers under the Order and Take Away scheme. The buyer books the goods and takes them by self-call from a particular store on the same day. The scheme is suitable for entrepreneurs who want to attract more customers to the offline store, make direct contact with the buyer, increase the average check, including through the sale of related goods at the outlet, and also significantly save on logistics. In addition, with the help of the Order and Take scheme, sellers can sell an assortment that cannot be sold online by law.

"Entering marketplaces is a fairly effective way to launch online sales for hundreds of thousands of our customers, who still work only offline. Our task is to help entrepreneurs quickly master this sales channel. With the help of GoMarket, you can create online displays on different trading platforms literally in several clicks. Starting on marketplaces will allow small businesses to attract buyers, increase revenue and scale the business, " notes the general director of Evotor Andrei Romanenko.

"More than 70 thousand sellers are already doing business on Ozon, their example and stories motivate more and more entrepreneurs to enter the marketplace. These are not only sellers of goods, but also service providers, of which there are many among Evotor's customers. The number of registrations for Ozon is constantly growing, so it is important for us to make the experience of start-up entrepreneurs as simple and quick as possible. The help of a technology partner, as a rule, reduces the time to the first sale by one and a half times, which helps us scale the marketplace more efficiently, " says Maria Maltseva, Ozon Partner Development Manager.

"Our joint project encourages small businesses to go online and develop multi-channel sales. Previously, the Order and Take scheme was available mainly to large retailers who know how to quickly transfer data on the balances of goods to the marketplace. Now, thanks to seamless platform integration, Evotor customers can synchronize balances. This will allow small business representatives to also cooperate with us and receive additional customer flow and revenue, " commented by Konstantin Maslov, commercial director of the SberMegaMarket marketplace.