Russia is implementing a project to digitalize art

2022: The start of a project to digitalize art

B Russia is implemented project by digitalization. arts The debut platform of the project "Universe of Art" will be "." St. Petersburg State Hermitage Museum This was announced by representatives of the project "Universe of Art" () ANO "Star" on April 5, 2022.

The Presidential Fund for Cultural Initiatives will allocate money for implementation. The content of the project is planned to be presented in five languages: Russian, English, Spanish, Chinese and Arabic. The end result is a mobile application of expanded reality with digital works by young domestic authors.

The main goal of the organizers is to promote the Russian cultural code abroad using IT, as well as to form a new image of the Russian museum as a world center for classical and high-tech art through the unification of young talented artists and the demonstration of their work in the first interactive digital universe.

According to the concept, the museum should store not only exhibits about the cultural code, but also become a breakthrough creative platform for young people new in terms of the alloy of IT and art.

IT works will be closely related to the exhibits of the selected museum hall. For example, the hall in which there are paintings by Aivazovsky will become the theme for new digital works will be marine flora and fauna, water, ships, naval battles, and so on.

In the near future, the organizers will launch a competition for the creation of digital art objects for young talented artists.

The Art Universe is a tool for the spread of Russian culture in digital reality. We will be able to convey over and over again the importance and inviolability of art as the basis of the civilizational order, show the beauty of the Russian soul, its unique multinational flavor, broadcast the ideas of peace, brotherhood of peoples and the preservation of peace on Earth. Technological solutions will allow in the near future any foreigner to look into this digital ark of Russian culture, enjoy Tchaikovsky, Diaghilev, Nuriev, Aivazovsky, Tolstoy, then come to Russia and visit Gergiev's concerts, see Aivazovsky's paintings, hear the magnificent Gerello, said Project manager Vladimir Skripnichenko.