Customers: Otkritie Bank (Otkritie FC) Moscow; Financial Services, Investments and Auditing Project date: 2022/12
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At the end of December 2022, Otkritie Bank announced the introduction of a unified data management platform, with the help of which the credit institution optimized key processes. The project was implemented with the participation of DIS Group.
The platform is based on a single corporate data warehouse (CDS), where the product profile of each of the customers is collected, and events affecting the risk assessment are recorded. In the future, these data fall into the systems of risk modeling and decision-making - conducting transactions on accounts and cards for individuals and legal entities; more accurate division of clients into groups (segments) and formation of an individual offer for each of them; calculation of efficiency indicators and motivation of bank employees.
According to the press service of Otkrytie Bank, the platform aims to improve the quality of data and accelerate work with them by an average of 50-60%. As of the end of 2022, the accuracy of compliance and risk assessment increased by 20%. The unified data management platform has also enhanced predictive analytics, the results of which are used in key decisions, including customer operations.
The unified QCD ensures the accelerated formation of analytics on sales and income of the bank, as well as on the implementation of business indicators. Similarly, the mechanisms of a single platform allow you to prepare reports of any complexity, including at the request of regulators.
2022 showed that efficiency in new realities directly depends on the level of digital transformation, and its basis is work with corporate data. Our project is called "Know Your Data," and this is no coincidence. Knowledge of our own data and confidence in them helps us to effectively analyze the rapidly changing situation and make the right strategic decisions in the interests of our clients, "said Dmitry Levin, Deputy President and Chairman of the Board of Otkritie Bank. |