ERPC "Loyalty program"

The main purpose of the module of ERPC "Loyalty program" is assistance to growth of a business volume of the company due to creation of effective motivational policy of work with clients, increases in their loyalty. The application of ERPC "Loyalty program" is implemented as ERP system module Microsoft Dynamics NAV.

Some functionality:

• automation of process of information transfer by discount cards to the manufacturer;
• accounting of constants and temporary discount cards in a system by their details;
• automation of process of issue of discount cards to clients;
• automation of process of renewal and cancellation of discount cards;
• automation of process of issue and return of discount cards under implementation;
• integration of a system into the external equipment of reading and determination of discount cards;
• accounting of actions in a system with determination of multiparameters of an algorithm of calculation of promotional discounts;
• integration of the module of the loyalty program with functionality of sales of Microsoft Dynamics NAV;
• automation of calculation of promotional discounts at the time of execution of the document of sale;
• holding marketing campaigns; SMS and e-mail of mailing;
• flexible reporting according to the analysis of sales by loyalty program parameters;

Implementation of the module of ERPC "Loyalty program" will allow:

• it is effective to attract new clients;
• increase loyalty of the existing clients and increase the number of repeated addresses;
• carry out the marketing companies and analyze their efficiency;
• it is flexible to plan price policy of the company;
• obtain information for strategic planning,
• efficiency evaluations of management and price policy,
• acceptances of the correct management decisions.