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Project

PR-Internet

Customers: PR-Internet

Advertizing, PR and marketing

Contractors: Manzana Group
Product: Microsoft Dynamics CRM

Project date:

PR-Internet works even quicker using Microsoft Dynamics CRM from Manzana Group

One of leaders in the field of internet marketing the PR-Internet agency selected the solution of Microsoft Dynamics CRM of Manzana Group company. The solution created based on Microsoft Dynamics CRM helps PR-Internet company to automate key business processes and to improve customer relationship management.

The agency of the Internet advertizing "PR-Internet" – one of leaders in the field of contextual advertizing, the official partner of the leading platforms of Runet: Yandex, Rambler, Google. The PR-Internet agency offers more than 5 years a full range of services in creation and website promotion, contextual Internet advertizing and also helps the companies with development of the corporate style.

"PR-Internet" proposes a set of complete solutions for the client and has many different projects. For this reason there was a need for the solution which provided controllability with business processes of the company, improved customer interaction and brought control of work of employees to qualitatively new level.

The PR-Internet agency already applied the CRM system, but in the course of work there was a need for the solution which could improve business processes of the company qualitatively. But heads of the agency considered its further development inexpedient. So, for example the used system did not allow to create dynamically changing agreements with a set of products or supplementary agreements. The management of "PR-Internet" looked for the new CRM system capable to be implemented into business process most deeply, thereby having unloaded employees from accomplishment of routine tasks.

"The solution Microsoft Dynamics CRM attracted us with capability easily to adapt under business processes of our company and the requirement of our business. The solution allows to make quickly changes and to adapt to current demands of the company. Now we can understand, where and at what stage there is a slowing down of process and right there to make corrections, this process significantly influences favorable business developments. Well and, of course, it should be noted simplicity and friendliness of a system in relation to users. Here advantages of Microsoft are obvious" — Sergey Fedoseyev, the CEO of PR-Internet company comments.

As the partner in implementation the Manzana Group company – the owner of the highest partner status Microsoft Gold Certified Partner and the exclusive representative in Russia and the CIS countries of Tectura company – the largest Microsoft partner of Business Solutions was selected from the world. The vastest experience of the company in development and deployment of Microsoft Dynamics CRM in the Russian market became one of the reasons of the choice of Manzana Group. Also extensive arsenal of own ready-made solutions based on Microsoft Dynamics CRM proposed by the company became also important factor which influenced the choice for benefit of Manzana Group.

"Implementation of Microsoft Dynamics CRM to qualified specialists of Manzana Group company, allowed us to accelerate process of management of documents and to implement the single interface for work with customer information. Business process management, and means of work with contacts allow to use effectively working time of staff of our company" — Fedoseyev Sergey, the CEO of PR-Internet company comments.

"Of course, not everything depends on the CRM system. But that less right now we see the growing demand for transition from old, often independently developed, CRM systems on tools, more modern and convenient for daily work. And all our long-term experience with the different CRM systems says that Microsoft Dynamics CRM, certainly, concerns like those. As the proof to that serve our customers who with ease manage sales and marketing – be at them only several tens or more than 1,000,000 clients" — Vronsky Yury, the director of business development of Manzana Group notes.