| Developers: | Yandex |
| Date of the premiere of the system: | 2024/08/23 |
| Branches: | Internet Services, Trading |
| Technology: | BI |
The main articles are:
2024: Launch of the "Goods" service
Yandex has launched a free tool for online stores - "Goods," which will help businesses improve their representation in Search results and grow sales through Yandex. The company announced this on August 23, 2024.
Yandex Goods has collected up-to-date analytics and functionality for working with the representation of the store and its goods on Search.
The business can evaluate the volume and quality of traffic, for example, in orders, average check and turnover). This will help optimize metrics and develop an effective strategy for growing sales of the online store.
The tool allows you to work with commodity feeds: through your personal account, you can influence the display of goods in search results by transferring product data to Search, and grow organic traffic.
The interface also provides personalized recommendations on how to increase sales using different Yandex services.
In the future, the tool will have additional capabilities and more analytics, for example, by industry and data on demand. This will help online store owners and specialists receive more orders.
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