Customers: Forex Club Financial Services, Investments and Auditing Contractors: CT Consulting Product: Salesforce CRM on-demandProject date: 2011/01
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The Forex Club company, one of market leaders of provision of services of the stock exchange trading on world space integrating several broker companies and educational institutions for traders announces successful implementing solution of Salesforce of CRM for automation of work with traders.
Selecting the CRM solution, the company management set a task to increase employee performance of division on involvement of new traders. Considering that Forex Club is the company which provides access to Internet trading to hundreds of thousands of clients more than from 120 countries of the world and the fact that the network of client offices constantly extends, the decision to use SaaS the CRM system of Salesforce.com was made.
Reliability of a system, flexible scalability, simplicity of setup and also lack of need to build own IT infrastructure and to buy the server hardware became the defining factor when choosing Salesforce of CRM.
During the project training of end users then in the different countries managers of department of work with traders could begin to use a system was provided, and heads had an opportunity to see results of work of managers and dynamics of opening of a demo accounts and trading accounts in real time.