ZeBrains: Digital PR Manager

The main articles are:

• Speech Recognition (Technology, Market)
• Speech technology: On the path from recognition to understanding
• Data mining Data mining
• Business Intelligence (BI)
• RPA (Robotic process automation)

2025: Digital PR Manager Introduction

IT company ZeBrains on March 17, 2025 introduced a digital PR manager who is able to automate key public relations processes. This solution allows companies not only to optimize the work of PR departments, but also to significantly reduce the time and resources spent on routine tasks.

Our development is a full-fledged digital employee who helps the business effectively build communications with the audience and strengthen its position in the market. We strive to give companies the opportunity to focus on strategic goals, entrusting the routine to artificial intelligence, - said Ramil Zaineev, CEO and co-founder of the IT company ZeBrains.

The digital PR manager performs a wide range of tasks that previously required significant time and human resources. Among its key features are:

• Creating news stories. The system generates press releases, articles and announcements adapted to the target audience and style of the company.
• Personalized communication with journalists. The digital PR manager adapts messages to specific media or journalists, providing a personalized approach.
• Publication monitoring. The system analyzes information about the company's mentions in the media and social networks, allowing you to quickly respond to reviews and mentions.
• Analysis of the effectiveness of PR campaigns. The system processes data on publications and audience engagement, helping to evaluate the results of PR activities.
• Automation of routine tasks. The digital employee takes on tasks such as compiling contact lists, sending letters and reminders of deadlines.

The digital PR manager uses advanced algorithms for natural language processing and machine learning. He is able to independently generate high-quality news materials, adapt them to the target audience and communicate with journalists. The system is trained on the basis of previous interactions, which allows it to constantly improve.

According to ZeBrains, the introduction of a digital PR manager allows you to increase the number of processed information reasons by 70% and reduce the time for preparing materials by 80%. This is especially important for businesses looking to respond quickly to market changes and maintain a high level of public activity.